Author: ufafine

The Marketing Funnel – How to Visualize the Journey of Your Customers

Marketing funnels can be an illustration of the customer’ journey from learning about your product until they purchase it. This is one of the most effective tools available to gain insight into your customers, spot the bottlenecks and eliminate those. Traditional marketing funnels break down into four steps including awareness, interest action, attention and consideration. […]

What is Online Marketing?

Marketing online is the practice of promoting products and products and services on digital platforms and electronic devices. This is a combination of the art and science of researching and analysing to find ways to market that are attuned to the target market. Traditional marketing methods for corporations used print advertisements in newspapers and broadcast […]

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